Operator Stories

From Ease of Onboarding to Reaching More Golfers and Everything in Between, Discover How GolfNow Delivered Scalable, Revenue-driving Solutions for Two Outer Banks Courses.

More Than Tee Times: For J.T. Symons, General Manager of both The Currituck Club and Nags Head Golf Links in North Carolina, efficiency is key. With two highly regarded properties to oversee, streamlining operations while enhancing the golfer experience is critical to long-term success. With goals ranging from driving more bookings and reaching more golfers, to freeing up time […]

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News

GOLFNOW ADDS PRO-SHOP MERCHANDISE SALES TO ITS ADVANCE CHECKOUT FLOW, HELPING BOOST REVENUE FOR GOLF COURSES AND ELEVATE GOLFER BOOKING EXPERIENCE

Courses Using GolfNow’s Booking Engine Technology Now Have the Ability to Sell Golf Balls and Rental Clubs, in Addition to Range Balls, Before Golfer Arrival ORLANDO, Fla. (June 24, 2025) – Golf courses using GolfNow’s industry leading booking engine technology now have additional opportunities to capture incremental sales before golfers arrive at their course. GolfNow today […]

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Operator Stories

See How Jug Mountain Grows Their Business Year-Round with Creative Solutions

Jug Mountain Ranch thinks outside the box to boost reach and retention with GolfNow’s tee time marketplace For over 20 years, this stunning 18-hole championship course in Idaho has been a go-to for golfers. But with Idaho’s seasonal climate, the team at Jug Mountain Ranch had to get creative to keep their course thriving year-round.

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Operator Stories

From Beverage Cart to Operations Manager: Merrick Parker’s Legacy of Resilience in Golf

March is Celebrating Women in Golf Month, a time to honor the incredible women who are making a difference in the golf industry. This month, we are proud to spotlight Merrick Parker, Operations Manager at City of Atlanta Golf Courses, whose remarkable journey showcases the power of passion, determination, and leadership. Merrick’s rise from beginner […]

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Operator Stories

Answering the Call: From Player to Owner, Melissa Yeazell Inspires the Next Generation of Women in Golf 

March is Celebrating Women in Golf Month, and we’re shining a spotlight on the women making an impact in the sport. Throughout this series, we’re sharing inspiring stories of our course partners and advocates who are shaping the future of golf. From breaking barriers to creating inclusive opportunities, these women are driving change and encouraging […]

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Operator Stories

Leading the Way: How Jennifer Funk Built a Successful Career in Golf

March is Celebrating Women in Golf Month, and we’re shining a spotlight on the women making an impact in the sport. Throughout this series, we’ll share inspiring stories of our course partners and advocates who are shaping the future of golf. From breaking barriers to creating inclusive opportunities, these women are driving change and encouraging […]

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Operator Stories

Breaking the Mold: How Cate Becker is Redefining Leadership in Golf 

March is Celebrating Women in Golf Month, and we’re shining a spotlight on the women making an impact in the sport. Throughout this series, we’ll share inspiring stories of our course partners and advocates who are shaping the future of golf. From breaking barriers to creating inclusive opportunities, these women are driving change and encouraging […]

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Videos

How Charlie Yates Golf Course is finding success with ATHENΛ

Hear how ATHENΛ is driving change at Charlie Yates Golf Course. Introducing ATHENΛ–the smartest way to price your tee times. ATHENΛ puts you in control, empowering courses with the smartest and most comprehensive approach to making business decisions. Hear from Charlie Yates Golf Course General Manager, Cameron Lilly, on how ATHENΛ has helped to transform […]

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Videos

Customer Stories: The City of Winter Park

How the City of Winter Park manages multiple golf courses seamlessly Managing multiple golf courses, as Golf Division Operations Manager for the City of Winter Park, Gregg Pascale knows well, is no easy task. Located near Orlando, Florida, local favorite golf courses Winter Park 9 and Winter Pines are a golfer’s dream. But keeping operations […]

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