March is Celebrating Women in Golf Month, and we’re shining a spotlight on the women making an impact in the sport. Throughout this series, we’ll share inspiring stories of our course partners and advocates who are shaping the future of golf. From breaking barriers to creating inclusive opportunities, these women are driving change and encouraging […]
March is Celebrating Women in Golf Month, and we’re shining a spotlight on the women making an impact in the sport. Throughout this series, we’ll share inspiring stories of our course partners and advocates who are shaping the future of golf. From breaking barriers to creating inclusive opportunities, these women are driving change and encouraging […]
Kyle Lynne Demeter (Right)
Hear how ATHENΛ is driving change at Charlie Yates Golf Course. Introducing ATHENΛ–the smartest way to price your tee times. ATHENΛ puts you in control, empowering courses with the smartest and most comprehensive approach to making business decisions. Hear from Charlie Yates Golf Course General Manager, Cameron Lilly, on how ATHENΛ has helped to transform […]
Introducing Athena. GolfNow will Showcase Athena Technology This Week at 2025 PGA Show in Orlando.
Written by Avery Robertson There’s no denying that the golf industry is experiencing unprecedented growth across various fronts—from on-course play to off-course entertainment, broadcast viewership, and the influence of content creators and influencers. This surge in exposure to the game and golfing world also presents both opportunities and challenges for golf courses and their owners […]
Written by Rachael Sheinfeld The golf industry is constantly growing and evolving, with today’s avid golfers ensuring its longevity and place within competitive and recreational sports. The game that we all love has never been more popular. Since the playing boom in 2020, golf has been steadily growing in popularity with total golf participation eclipsing […]
How the City of Winter Park manages multiple golf courses seamlessly Managing multiple golf courses, as Golf Division Operations Manager for the City of Winter Park, Gregg Pascale knows well, is no easy task. Located near Orlando, Florida, local favorite golf courses Winter Park 9 and Winter Pines are a golfer’s dream. But keeping operations […]
NBC Sports Next is a proud partner of Youth on Course, an organization dedicated to helping young athletes experience the joy, challenges, and unique learning opportunities that come from golf. With the generosity of GolfNow bookers and GolfPass Members, we’ve helped to raise more than $3 million through our Round Up campaigns, which have totaled more […]
Golf course operators know that the items purchased on a daily basis to keep their course running add up quickly and can have a major impact on yearly budgets. But courses who choose to partner with ClubBuy are experiencing the impact that leveraging NBC Sports’ group purchasing power can have on their bottom line. Saving […]
